Greenbook and Agrobase-Logigram Announce Data License Agreement

LENEXA, KS, (07/31/2012) – Greenbook has announced an agreement to license data to French-based Agrobase-Logigram. Under this multi-year partnership, Greenbook will provide Agrobase with access to all of its U.S. plant protection product data. Additional details of the agreement have not been disclosed.

For over 25 years, Greenbook has collected and maintained the most useful plant protection dataset available. Greenbook provides companies with progressive data delivery through Web services, custom software, and mobile applications.

“Working with Agrobase is another strategic partnership that has the potential to grow into other countries and markets,” said Chris Fox, Director of Digital Product Development with Greenbook. “The entire Greenbook staff is thrilled about our partnership with Agrobase-Logigram.”

“We are very excited about this agreement and expect a lot of synergies between our companies. The access to the Greenbook data represents a huge step forward in establishing Homologa as the global reference for crop protection products,” said Fritz Schuster, Managing Director of Agrobase-Logigram.

Agrobase provides its clients with Agrowin and Homologa. AgroWin’s software accesses World Agrocode Program data and provides up-to-date information for about 80 countries, 400 crops, 80,000 agrochemical products and thousands of pests. The software allows analysis of agrochemical product consumption across crops, countries, and pests.

Homologa is a database that contains registration information of agrochemical products. The database covers more than 60 countries and contains information on active ingredients, approved crops, pre-harvest interval, and risk and safety phases.

Some features of Homologa include supplying necessary information for certifications, giving recommendations to farmers on what, when and how much to apply, and informing users about product registrations that don’t comply with import countries.

Homologa gives access to the maximum tolerance levels of pesticides in food and as well to the registered pesticides in the different countries in the world. Users include the agrochemical industry, farmers or farm cooperatives, importers, governmental organizations, and international food companies.

“This is Greenbook’s first foray into the European market, but it’s our third international data license agreement in a matter of months, which speaks to the appetite for U.S. plant protection data abroad, and further demonstrates the demand for Greenbook data services in particular,” said Fox.

About Vance Publishing Corporation®

Vance Publishing Corporation is a leading business-to-business integrated media company serving the agriculture, beauty and professional woodworking industries. The company produces 15 magazines, more than 50 e-newsletters, over 30 websites, several trade shows and events, a subscription-based data product set, and custom media products. Founded in 1937, Vance Publishing Corporation is headquartered in Lincolnshire, IL, with additional offices in Lenexa, KS, and St. Louis, MO. For more information on Vance Publishing Corporation go to VancePublishing.com